This paper performs a comprehensive analysis of academic research on impulse buying
following a systematic literature review approach. Drawing on the TCCM framework …

The global COVID-19 outbreak and consequent lockdown pushed consumers to engage in
more e-shopping, which could lead to e-impulse purchases (e-IB). The purpose of this study …

The opportunities and challenges of omnichannel in retail industry have been widely
discussed, yet despite these benefits, the key elements that constitute an effective …

Online flash shopping has continued to gained popularity since its emergence. From the
perspective of informational cascade, our study explores the psychological processes of …

Cohort analysis is a new practical method for e-commerce customers' research, trends in
their behavior, and experience during the COVID-19 crisis. The purpose of the research is to …

Dark patterns–design interfaces or features that subtly manipulate people in making
suboptimal decisions–are ubiquitous especially in e-commerce websites. Yet, there is little …

This work attempts to develop a novel framework to reveal the preferences of Chinese car
users from online user-generated content (UGC) and guides automotive companies to …

This paper explores the relationship between consumers' public self-consciousness,
purchase behavior, post-purchase regret, and time-limited promotions in e-commerce. Time …

Penelitian ini bertujuan untuk menginvestigasi prediktor impulse buying selama menonton
shopee live di e-commerce shopee melalui dimensi price discount, time pressure dan …

In the context of the COVID-19 pandemic, online sales have increased in recent years for
many products. Responsible consumption has also been considered by households and …