The present study aims to provide a brief guideline to novice researchers that how to
develop research questionnaire, research paradigm and theory in a survey based research …

The aim of this study is to investigate the factors that influence on user intention to adopt
Islamic mobile banking. Islamic mobile banking is relatively new area of research when …

Purpose This study aims to investigate the impact of service quality, as measured by the
SERVQUAL model with extended variables of safety awareness and energy conservation …

More high-rise buildings are being constructed in urban areas due to rapid urbanization and
population growth. The trend for such buildings spread throughout the world. For instance …

The purpose of this study is to examine the role of employees' readiness to change on
effective organizational change implementation. In this study the components of self …

This study constitutes a first attempt to investigate nexus between e-marketing, marketing
orientation, customer engagement and firm performance. Results indicate that altogether e …

This study aimed to investigate the underlying dimensions of travel constraints tourist
satisfaction and destinations website image on behavioral and attitudinal intentions of …

The internet has developed new ways of customer-firm interactions by changing the way
services are delivered to the customers. For Pakistan, though, the reception of such patterns …

This study investigates factors propelling use of Islamic banking products and services. The
present study develops an amalgamated model with the help of cognitive and emotional …

This study sheds light on international marketing literature and investigates the moderating
role of innovation intensity between international marketing strategy and international …