[HTML][HTML] Visual communication and consumer-brand relationship on social networking sites-uses & gratifications theory perspective

F Kujur, S Singh - Journal of theoretical and applied electronic …, 2020 - SciELO Chile
In the present time of web-based social networking, visual communication assume a key job
in business and public communication. Social networking with its astute features has the …

A clearer picture: The contribution of visuals and text to framing effects

TE Powell, HG Boomgaarden, K De Swert… - Journal of …, 2015 - academic.oup.com
Visuals in news media help define, or frame issues, but less is known about how they
influence opinions and behavior. The authors use an experiment to present image and text …

Visual methodologies: An introduction to researching with visual materials

G Rose - 2022 - torrossa.com
This fifth edition of Visual Methodologies contains some significant differences from its
predecessor. The opening chapters have been reorganised to provide a clearer introduction …

Visual communication: Understanding images in media culture

G Aiello, K Parry - 2019 - torrossa.com
The cover image therefore also speaks to our interest in politics, and specifically in how
protesters harness the rhetorical power of the visual to fight the powerful. To simply bemoan …

An integrated approach to communication theory and research

DW Stacks, MB Salwen, KC Eichhorn - 2009 - api.taylorfrancis.com
Toward the end of their academic careers, most students are required to demonstrate their
ability to integrate theory and research methodology in their field of study by completing a …

Introduction to visual communication in the age of social media: Conceptual, theoretical and methodological challenges

U Russmann, J Svensson - Media and Communication, 2017 - cogitatiopress.com
This thematic issue of Media and Communication focuses attention on the shift towards
visual images on social media as well as the transformation of visual communication which …

How do you depict sustainability? An analysis of images posted on Instagram by sustainable fashion companies

M Milanesi, Y Kyrdoda, A Runfola - Journal of Global Fashion …, 2022 - Taylor & Francis
Sustainability is strongly becoming imperative for all fashion companies to respond to
stakeholders' concerns and meet their expectations. While companies are more and more …

Role of user-generated photos in online hotel reviews: An analytical approach

Q An, Y Ma, Q Du, Z Xiang, W Fan - Journal of Hospitality and Tourism …, 2020 - Elsevier
While user-generated content has been studied extensively in the hospitality and tourism
domain, the value of user-generated photos is not well understood due to theoretical and …

Theorising visual framing: Contingency, materiality and ideology

MA Bock - Visual Studies, 2020 - Taylor & Francis
Visual framing is a popular paradigm for media research around the world but its
conceptualisation remains vague and often neglects the richness of images. Just as with …

Studying organizations on Instagram

U Russmann, J Svensson - Information, 2016 - mdpi.com
With the rise of social media platforms based on the sharing of pictures and videos, the
question of how such platforms should be studied arises. Previous research on social media …