D Menon - Telematics and Informatics Reports, 2022 - Elsevier
Over-the-top video streaming (OTT) platforms, by their consummate artistry, are changing how people watch television. No past research has investigated the relationship between …
How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including …
The internet has fundamentally transformed society in the past 25 years, yet existing theories of mass or interpersonal communication do not work well in understanding a digital world …
S Bishop - Convergence, 2018 - journals.sagepub.com
This article will look to YouTube's algorithm to assess how such forms of mechanical decision-making can create a discriminatory visibility hierarchy of vloggers, favouring middle …
This study explores the industrial underpinning and the cultural logic of social media celebrity. Social media visibility may be considered as an alternative way to fame as it …
As famously known, YouTube was founded in February 2005 by three PayPal employees. Less than 2 years later, Google acquired YouTube for a fee of $1.65 billion, at a point when …
M Bärtl - Convergence, 2018 - journals.sagepub.com
To this date, it is difficult to find high-level statistics on YouTube that paint a fair picture of the platform in its entirety. This study attempts to provide an overall characterization of YouTube …
S Cunningham, D Craig - Media International Australia, 2017 - journals.sagepub.com
This article develops an analytical framework to understand the modes of address of native- to-online content types (gameplay, do-it-yourself (DIY) beauty, personality vlogging). These …
Since launching as a website for everyday video-sharing in 2005, YouTube has become one of the world's most powerful digital media platforms. Originally published in 2009 when …