Evidently, online voice of customers (VoC) expressed in social media has emerged as
quality data for researchers who are willing to conduct customer-driven business …

Social networks play a key role in providing a new approach to collecting information
regarding mobility and transportation services. To study this information, sentiment analysis …

The availability of social media-based data creates opportunities to obtain information about
consumers, trends, companies and technologies using text mining techniques. However, the …

Understanding and enhancing user experience (UX) is crucial for new product innovation.
Abundant user-generated content (UGC) from social media contains information about …

Technology opportunity identification leads to technological advances with future-oriented
ideas by predicting the direction of change in technological trends. Many researchers have …

Using social media is high on the list of priorities for many firms looking to enhance their
innovation performance in the different phases of the new product development (NPD) …

This research develops a social media analytics (SMA) methodology to analyze product
complaints from social media for exploring product opportunities. The methodology contains …

This study suggests a social media mining approach for identifying time-evolving product
opportunities for product improvement, customer complaint management, and competitive …

This study analyzed the impact of various aspects of social media marketing (beneficial
promotions, relevant content, popular content, and presence on multiple platforms) on brand …

Many web-based pharmaceutical e-commerce platforms allow consumers to post open-
ended textual reviews based on their purchase experiences. Understanding the true voice of …