THE RELATIONSHIP BETWEEN RISK AVERSION AND BRAND LOYALTY IN MEN'S CARE PRODUCTS

DA Kristanti - Jurnal Manajemen Pemasaran, 2023 - jurnalpemasaran.petra.ac.id
Developing e-commerce platforms in Indonesia has also contributed to the growth of the
cosmetic and personal care product sector. Currently, cosmetic products are no longer only …

Miejscy srebrni single w Polsce. Sytuacja materialna. Konsumpcja. Zachowania konsumenckie i trendy

T Zalega - 2024 - press.wz.uw.edu.pl
Zmiany demograficzne, polegające na wydłużaniu się przeciętnego trwania życia, spadku
urodzeń, aw konsekwencji na zwiększaniu się liczby osób starszych1 w populacji, stanowią …

A Study on the Factors Influencing Brand Loyalty Among Elderly Users Due to Age-friendly E-commerce App Design-Focusing on Elderly Users of Taobao Special …

YF Yang, HS Seo - 한국과학예술융합학회, 2024 - dbpia.co.kr
Abstract I. Introduction 1.1 Research Background and Objectives 1.2 Previous Research and
Research Gaps II. Theoretical Background 2.1 E-commerce Apps 2.2 Suitable Aging Design …

[PDF][PDF] HOW CORRELATED IS EMOTIONAL BRANDING WITH CONSUMERS BRAND CHOICE? THE CASE OF HEINEKEN

AB VEGA - repository.urosario.edu.co
Marketing is one of the areas that the company feels they need to have a competitive
advantage to have an upper hand against their competitors. Marketers have long search for …