The globalization of the marketplace and how this process is shaping the cultural characteristics of people around the world is arguably the most critical issue facing …
LM Visconti, A Jafari, W Batat… - Journal of Marketing …, 2014 - Taylor & Francis
Research into consumer ethnicity is a vital discipline that has substantially evolved in the past three decades. This conceptual article critically reviews its immense literature and …
DC Funk, TJ Bruun - Tourism management, 2007 - Elsevier
This study empirically investigated the motives of sport tourists who traveled internationally to participate in a hallmark Australian running event, the 2005 Gold Coast Airport Marathon …
MK Luedicke - Consumption Markets & Culture, 2011 - Taylor & Francis
Consumer acculturation theorists have developed an insightful body of literature about the ways in which migrants adapt to foreign cultures via consumption. The present paper revisits …
DT Ogden, JR Ogden, HJ Schau - Academy of Marketing Science Review, 2004 - Citeseer
This paper presents a review of the relationship between culture, specifically what has been termed ethnicity, and its impact on consumer purchase decisions. The role acculturative …
MK Luedicke - Journal of Consumer Research, 2015 - academic.oup.com
Consumer research commonly conceptualizes consumer acculturation as a project that immigrants pursue when adjusting their consumer identities and practices to unfamiliar …
Market-based trading, selling, buying and consuming existed for thousands of years before such phenomena became a subject of academic enquiry and instruction. Only as …
CJ Torelli - Journal of Consumer Psychology, 2006 - Elsevier
When both independent and interdependent self-concepts are available, priming either self- concept will increase the accessibility in memory of the motivations and cognitions …
M Cleveland, M Laroche, I Takahashi - Journal of International …, 2015 - Taylor & Francis
Acculturation research has mostly focused on the experiences of ethnic minorities, but nowadays global forces are shaping mainstream societies. How does exposure to global …