The impact of artificial intelligence on branding: a bibliometric analysis (1982-2019)

PS Varsha, S Akter, A Kumar, S Gochhait… - Journal of Global …, 2021 - igi-global.com
Understanding the growth paths of artificial intelligence (AI) and its impact on branding is
extremely pertinent of technology-driven marketing. This explorative research covers a …

A Neural Network Model for Driver's Lane‐Changing Trajectory Prediction in Urban Traffic Flow

C Ding, W Wang, X Wang… - … Problems in Engineering, 2013 - Wiley Online Library
The neural network may learn and incorporate the uncertainties to predict the driver's lane‐
changing behavior more accurately. In this paper, we will discuss in detail the effectiveness …

The Digital Transformation: Crafting Customer Engagement Strategies for Success

GNS Yadav, R Seranmadevi - … and Decentralization in the Digital Era, 2024 - igi-global.com
In the business world, the digital transformation has ushered in an era of unprecedented
change. The explosive growth of digital technology over the past three decades has …

Authorship attribution using committee machines with k-nearest neighbors rated voting

AO Kusakci - 11th symposium on neural network applications …, 2012 - ieeexplore.ieee.org
Authorship attribution, namely determination of the author of a text, may become an
extraordinarily complex and sensitive job due to its relatively difficult feature extraction …

Application of a hybrid system of probabilistic neural networks and artificial bee colony algorithm for prediction of brand share in the market

J Shahrabi, SM Khameneh - Industrial Engineering and …, 2016 - koreascience.kr
Manufacturers and retailers are interested in how prices, promotions, discounts and other
marketing variables can influence the sales and shares of the products that they produce or …

Purchase likelihood prediction for targeted organic food marketing campaigns in China

B Giannini, S Chen, P Paramonov… - Proceedings of PICMET' …, 2014 - ieeexplore.ieee.org
The demand for organic food products in China is growing in response to both increased
spending power and food safety concerns. However, identifying likely buyers of organic …

Quality Differentiation with Flavors: Demand Estimation of Unobserved Attributes

D Toro-González, RK Gallardo, J Yan… - Journal of agricultural & …, 2013 - degruyter.com
This article estimates the demand for mint-flavored gum products using grocery store sales
data and accounting for consumers' valuation of quality. Unobserved product attributes, such …

Factors with Retirement Behaviour Among Retirees and Pre-Retirees Identified with a Machine Learning Method

MAZ Alam - 2023 - search.proquest.com
The Malaysian population is greying, and most individuals were found not prepared for it.
Many are implied to have low retirement savings as retirement was found considered not a …

[PDF][PDF] Extensión del modelo de comunicación publicitaria de Rossiter y Percy a la decisión de compra electrónica del consumidor

FG Ferrándiz - 2022 - roderic.uv.es
En primer lugar, al Doctor Enrique Bigné, director de esta Tesis, mi más profundo
agradecimiento por su apoyo, entusiasmo, inteligencia y confianza en mí en todo momento …

[PDF][PDF] Fluoridex Daily Defense Toothpaste for Oral and Dental Health: A Review

P Ziarati, K Umachandran, D Adom… - Journal of Medical …, 2018 - researchgate.net
The lack of fluoride in toothpastes leads to the formation of a thin biofilm on the teeth
supporting the growth of bacteria that attack and weaken enamel hydroxyapatite crystals …