[图书][B] Strategic marketing for health care organizations: building a customer-driven health system

P Kotler, JI Shalowitz, RJ Stevens - 2011 - books.google.com
This much-needed text offers an authoritative introduction to strategic marketing in health
care and presents a wealth of ideas for gaining the competitive edge in the health care …

[图书][B] Innovation matters: competition policy for the high-technology economy

RJ Gilbert - 2022 - books.google.com
A proposal for moving from price-centric to innovation-centric competition policy, reviewing
theory and evidence on economic incentives for innovation. Competition policy and antitrust …

How mergers affect innovation: Theory and evidence

J Haucap, A Rasch, J Stiebale - International Journal of Industrial …, 2019 - Elsevier
This article analyses how horizontal mergers affect innovation of the merged entity and its
non-merging competitors. Using data on horizontal mergers among pharmaceutical firms in …

Markets for pharmaceutical products

FS Morton, M Kyle - Handbook of health economics, 2011 - Elsevier
This chapter describes the market for pharmaceuticals, which exceeded $500 million in
sales in 2010. The industry is also characterized by extensive regulation of almost every …

Do large mergers increase or decrease the productivity of pharmaceutical R&D?

MS Ringel, MK Choy - Drug Discovery Today, 2017 - Elsevier
Highlights•The prior literature on the impact of mergers on R&D productivity is mixed.•This
analysis uses downstream R&D productivity ratios in a self-controlled design.•We find large …

Discovery of innovative therapeutics: today's realities and tomorrow's vision. 2. Pharma's challenges and their commitment to innovation

M Abou-Gharbia, WE Childers - Journal of medicinal chemistry, 2014 - ACS Publications
The pharmaceutical industry is facing enormous challenges, including reduced efficiency,
stagnant success rate, patent expirations for key drugs, fierce price competition from …

Do patents work? Thickets, trolls and antibiotic resistance

N Gallini - Canadian Journal of Economics/Revue canadienne …, 2017 - Wiley Online Library
This paper connects ideas from recent literature on the economics of intellectual property
(IP) to address the question: Did the strengthening and broadening of IP rights from …

The evolution of the pharmaceutical industry over the past 50 years: A personal reflection

H Grabowski - International Journal of the Economics of Business, 2011 - Taylor & Francis
The pharmaceutical industry has an outstanding record of innovative performance over the
past 50 years. The R&D process has become more knowledge-based and a market for …

Big Med's spread

LR Burns, MV Pauly - The Milbank Quarterly, 2023 - Wiley Online Library
Policy Points Hospital executives posit a number of rationales for system mergers which lack
any basis in academic evidence. Decades of academic research question whether system …

[HTML][HTML] Impact of research and development strategy on sustainable growth in multinational pharmaceutical companies

F Teramae, T Makino, Y Lim, S Sengoku, K Kodama - Sustainability, 2020 - mdpi.com
Research and development (R&D) productivity is continuously declining, and it is said that
the conventional model of pharmaceutical business is becoming obsolete. Many research …