A variety of continuous-time differential functions have been developed to investigate
dynamic advertising problems in business and economics fields. Since major dynamic …

We introduce the concept of Hamiltonian potential functions for noncooperative open-loop
differential games and we characterise sufficient conditions for their existence. We identify a …

Advertising competition among firms may give rise to very complex dynamical behaviors. In
this article, under the assumption of spillover effects, a two-stage dynamical Cournot game …

We introduce the concept of Hamiltonian potential function for noncooperative*** open-loop
differential games and characterise necessary and sufficient conditions for its existence. We …

Although there are many literatures on firms' product and process innovation in recent years,
the effects of advertising-based goodwill and consumers' reference quality on firms' product …

In this study, we analyze a dynamic duopoly game in which firms can use advertising and
price as competitive tools. The market is assumed to be completely covered in the sense that …

We consider a dynamic voluntary advertising model with a duopoly. Firms can use
advertising and price as competitive tools where product quality is a given and the market is …

[eng] The aim of the thesis is to contribute to a better understanding of the strategic and
dynamic interactions in some marketing problems by using a differential game approach …

The actionable behavioral rules suggest specific actions that may influence certain behavior
in the stakeholders' best interest. In mining such rules, it was assumed previously that all …

This chapter investigates the effect of capital accumulation on partial privatization. We
extend the dynamic oligopoly model proposed by Cellini and Lambertini in 1998 to a …