Purpose Organizational happiness has received exponential attention in recent years. To
offer an over-view for future research gap, this article produces a comprehensive review by …

The purpose of this study was to derive the visit motivations of wellness tourists and to derive
strategies for the wellness tourism market through market segmentation based on visit …

Drawing upon self-congruity theory and Hofstede's notion of uncertainty avoidance, this
paper empirically investigates the roles of destination personality, destination image, self …

This study investigates the effects of perceived ecotourism design affordance and
destination social responsibility on tourists' pro-environmental behaviour and destination …

Tourism can contribute to the sustainable development of a rural destination, but tourists'
sustainable behaviours often determine the extent of impact. Thus, exploration of the factors …

Tourism is an activity that contributes directly and indirectly to the development of rural
areas. But this development needs to be sustainable. To do this, appropriate policies that …

The development of rural tourism (RT) has great significance in reducing poverty and
achieving rural vitalization. Qinghai-Tibetan Plateau (QTP) is a depressed area with rich RT …

Wisata religi masih menjadi isu menarik di Indonesia, namun belum banyak masyarakat
yang terlibat secara aktif di industri wisata religi mengingat jumlah penduduk Muslim yang …

Although the significance of destination image is acknowledged, its effect on tourist
reactions, especially energy-saving behavior, remains unknown. This research aimed to …

In recent years, the tourism industry in traditional villages has been developing rapidly due
to the national call to vigorously advocate for and promote traditional culture, but there are …