The power of AI-enabled chatbots as an organizational social listening tool
This chapter explores the potential of AI-enabled social chatbots as a listening agent for
organizations. Informed by a comprehensive review of literature in public relations, computer …
organizations. Informed by a comprehensive review of literature in public relations, computer …
From Exclusion to Connection: The Role of Anthropomorphic Chatbots in Shaping Customer Responses Post-Social Exclusion
In a world where digital interactions have become the norm, chatbots are evolving to not
only assist with tasks but also to alleviate feelings of social exclusion. This study investigates …
only assist with tasks but also to alleviate feelings of social exclusion. This study investigates …
Optimizing AI Social Chatbots for Relational Outcomes: The Effects of Profile Design, Communication Strategies, and Message Framing
With more corporations incorporating artificial intelligence (AI) tools like social chatbots into
their public communication practices, we explore optimal chatbot designs for organization …
their public communication practices, we explore optimal chatbot designs for organization …
Can we build a relationship through artificial intelligence (AI)? Understanding the impact of AI on organization-public relationships
J Oh, EJ Ki - Public Relations Review, 2024 - Elsevier
The purpose of this study is to explore the role of agent type and voice tone on publics'
perceived organization-public relationships and behavioral intention towards an …
perceived organization-public relationships and behavioral intention towards an …
Public Displays in Smart Cities: A User Interaction and Content Impact Analysis with the Public Display Interaction Test
T Natalia, SK Shah, V Verma, PC Jena… - BIO Web of …, 2024 - bio-conferences.org
An examination of the data in this extensive research on" Public Displays in Smart Cities"
showed that the participant demography was varied, with differing educational backgrounds …
showed that the participant demography was varied, with differing educational backgrounds …
Public Perception of AI-generated Chatbot in Public Relations: Trust, Satisfaction, and Commitment.
T Chanda - 2024 - rave.ohiolink.edu
Drawing upon organization-public-relationship (OPR) theory as a framework, this study
examined how the public's perception of AI-driven chatbot characteristics impacts their …
examined how the public's perception of AI-driven chatbot characteristics impacts their …