G Wu - Journal of Destination Marketing & Management, 2018 - Elsevier
This article provides a discourse analysis of the online tourism marketing of two tourist destinations–Hangzhou and London–with the purpose of examining how destinations from …
A Luthfi, AI Widyaningrat - UNEJ e-Proceeding, 2018 - jurnal.unej.ac.id
Artikel ini merupakan sebuah aplikasi konsep city branding yang dikemukakan oleh Simon Anholt dengan model pengukur city branding yang disebut dengan The City Brand …
L Del Vasto-Terrientes, J Fernández-Cavia… - Tourism Management …, 2015 - Elsevier
Official websites are important communication tools for tourist destinations. However, it is difficult to make a systematic and complete evaluation of their quality due to their diversity of …
Websites are an important communication tool in destination branding. This study analyses the relational nature of 87 official destination websites (ODWs) according to two parameters …
A Huertas, J Gonzalo - Tourism and hospitality management, 2020 - hrcak.srce.hr
THE ROLE OF AUGMENTED REALITY IN DESTINATION BRANDING Skoči na glavni sadržaj english Prijava i registracija Prijava Promjena načina autentikacije Registracija srce logo …
Los sitios web oficiales son herramientas básicas para la difusión de la imagen de los destinos y para la promoción de sus marcas. Las Organizaciones Nacionales de Turismo …
DY Yurisma - Jurnal Bahasa Rupa, 2021 - jurnal.instiki.ac.id
Destination branding is an effort to build people's perceptions of a destination, by marketing or introducing existing potentials and advantages, so that it can become an identity for a …
A pesquisa visa verificar se a experiência em websites de marcas-país influencia a imagem e a atratividade de um destino turístico na mente dos consumidores, bem como sua …
Pada triwulan pertama tahun 2020, pandemi covid-19 menggempur berbagai sektor yang ada di dunia. Sektor pariwisata merupakan salah satu yang merasakan dampak negatif dari …