Issues pertaining to consumer understanding of food health claims are complex and difficult
to disentangle because there is a surprising lack of multidisciplinary research aimed at …

The credibility aspect of any food product is important in order to find and keep consumers,
which is especially true for functional foods. Market success of these products depends …

The current study, performed on a sample of 600 respondents responsible of household
food shopping, explored consumers evaluation of four attributes of probiotics functional …

This paper reports on consumers' reactions towards calcium-enriched fruit juice, omega-3
enriched spread and fibre-enriched cereals, each with a nutrition claim, health claim and …

This study evaluates the effect of a health claim and personal characteristics on the
acceptance of two unfamiliar açaí fruit juices that have a low (40% açaí) versus a high (4 …

Nutrition labeling supports healthier diets by aiding purchase decisions and stimulating
reformulation. This systematic literature review applied Cochrane methods to synthesize and …

Labeling food packages with nutrition and health claims is a widely used practice. This study
aims to contribute to the literature by examining the gaze and purchase behavior of …

Purpose Distrust of conventional food supply systems impacts consumer food choice. This in
turn has implications for consumer nutrition outcomes and acceptance of expert advice …

Due to the high proportion of impulse purchases and the short time devoted to purchase
decisions, packaging and other extrinsic attributes are becoming increasingly important in …

This study with Australian consumers investigated how appealing different health claims
combined with particular food carriers were to Australian consumers, and compared the …