Community group buying (CGB) has shown exponential development recently because of
the widespread use of social commerce and e-commerce. As a result of its popularity, the …

The consumption stickiness relationship established by community group buying is a typical
complex social network. The network structure, member size, interaction frequency and …

Purpose: The demand for halal foods among non-Muslim customers is increasing in non-
Muslim countries. This study investigates South Korean non-Muslim customers' halal food …

The use of social media for health communication has grown enormously worldwide. Whilst
research concerning the potential benefits and barriers of using social media is rich and …

Social commerce, as a new business model, is becoming increasingly critical. Even though
a large amount of literature examines the determinants of consumer purchase intentions, the …

During the COVID-19 pandemic, lockdowns and social distancing measures drove the shift
from in-person to online physical exercise classes, leading individuals to explore these …

This study aims to propose a conceptual model for measuring the loyalty of Academic
Information Systems (AIS) mobile application users at Universitas Islam Negeri (UIN) Syarif …

O e-commerce se difundiu amplamente na última década, obtendo crescimento
intensificado durante o período de pandemia da COVID-19 e suas incessantes variantes …

Group buying involves cooperation and competition among multiple retailers, and strategic
inventory can affect this relationship. To investigate the interaction between them, we …

Globalization has resulted in intense competition among different product & service
providers. With the diverse and large magnitude of products and brands available to …