The purpose of this article is to analyze the relationship between a brand's trust in consumer
decisions and its maintenance over time in a retail chain in northern Brazil known as Bemol …

Time pressure (TP) constrains consumers' decisions: stores have fixed opening hours,
promotions have deadlines, and a house for rent may not be available tomorrow. Evidence …

Among the numerous internal and external forces that compete for consumers' attention in
the context in which they buy their food, this paper will seek to provide a review of the most …

En la sociedad actual el marketing es fundamental para las empresas y organizaciones que
desean surgir en el mercado, que experimenten cambios y dificultades para entender el …

A autoestima corresponde à valoração intrínseca que o indivíduo faz de si mesmo em
diferentes situações e eventos da vida a partir de um determinado conjunto de valores …

Este estudo investigou as influências na motivação para o trabalho apoiando-se nas teorias
de Latham e Locke (2002), Porter e Lawler III (1968), Vroom (1964) e Wright (2001, 2007) …

Purpose: 1. to investigate if a difference is found between university students of both
countries. 2. to provide an analysis of the attitudes, intentions, and behavior of Brazilian and …

A vaidade influencia a definição de padrões estéticos e de como a beleza corporal é
culturalmente construída. Neste trabalho, o objetivo é entender a vaidade feminina e …

Purpose The purpose of this paper is to assess consumers' perception of a typical Brazilian
food in its familiar and innovative versions through a survey combined with textual analysis …

Consumption of teas has been increasing around the world. In Brazil, mate tea, prepared
from yerba mate (Ilex paraguariensis), is the most popular tea and its popularity is increasing …