Consumer willingness to pay for fair and sustainable foods: who profits in the agri-food chain?

E Mouchtaropoulou, I Mallidis, M Giannaki… - … in Sustainable Food …, 2024 - frontiersin.org
Going through an era where sustainability and definitions of fairness have been extended
and integrated into the agri-food chain, there is a need to understand, on a multi …

The Authenticity of Organizational-Level Visual Identity in the Context of Strategic Communication

TS Johansen, MK Gregersen - International Journal of Strategic …, 2024 - Taylor & Francis
With the purpose of addressing authenticity as a central concept for organizational-level
visual identity, the paper contributes to growing scholarly interest in the role of symbols and …