Islamic marketing: A literature review and research agenda

MAA Mamun, CA Strong… - International Journal of …, 2021 - Wiley Online Library
This study adopts a novel approach by combining two complementary tools: bibliometric
method of scientific mapping and content analysis of 113 published articles on Islamic …

[HTML][HTML] Indonesian millennials' halal food purchasing: merely a habit?

FA Amalia, A Sosianika, D Suhartanto - British Food Journal, 2020 - emerald.com
Purpose To investigate the determinants of Muslim Millennials' purchasing behavior of Halal
food in a Muslim-majority country under the reflective and reflexive systems …

[HTML][HTML] Pengaruh Gaya Kepemimpinan Transformasional dan Tranksaksional Terhadap Kinerja Sistem Jaminan Halal HAS 23000

E Yanthy, A Purwanto, R Pramono… - … : Jurnal Bisnis dan …, 2020 - journal.iainkudus.ac.id
This study aims to analysis of transformational and transactional leadership styles and their
effects on the performance of the HAS 23000 Halal Assurance System implementation in the …

[HTML][HTML] Traceability technology, halal logistics brand and logistics performance: religious beliefs and beyond

Y Fernando, IS Wahyuni-TD… - Journal of Islamic …, 2023 - emerald.com
Purpose The purpose of this study is to investigate the impact of Halal traceability
technology usage on Halal logistics performance with a Halal logistics brand as a mediator …

Trajectories of brand personality research since the new millennium: A bibliometric analysis

S Roy, S Banerjee - FIIB Business Review, 2022 - journals.sagepub.com
Although brand personality as a research construct has been gaining immense
consideration since the inception of the new millennium, the nature of research conducted …

[HTML][HTML] How store attribute affects customer experience, brand love and brand loyalty

AKD Anggara, RT Ratnasari, I Osman - Journal of Islamic Marketing, 2023 - emerald.com
Purpose This study aims to determine the influence of store attributes on customer
experience, brand love and brand loyalty at Hijup stores. Design/methodology/approach …

[HTML][HTML] Millennial generation awareness of halal supply chain knowledge toward purchase intention for halal meat products: empirical evidence in Indonesia

D Hanifasari, I Masudin, F Zulfikarijah… - Journal of Islamic …, 2024 - emerald.com
Purpose This paper aims to investigate the impact of halal awareness on the relationship
between halal supply chain knowledge and purchase intention for halal meat products in the …

[HTML][HTML] Transnational entrepreneurship. Insights from female entrepreneurs in the modest fashion industry

D Kabbara, A Zucchella - Journal of International Management, 2023 - Elsevier
This paper aims to explore transnational entrepreneurship, with a particular focus on the
processes of exploring and exploiting opportunities across borders for female entrepreneurs …

[HTML][HTML] Is halal universal? The impact of self-expressive value on halal brand personality, brand tribalism, and loyalty: case of Islamic hospitals

HM Aji, I Muslichah - Journal of Islamic Marketing, 2023 - emerald.com
Purpose The purpose of this study is to examine the antecedents and consequences of halal
brand personality in the hospital industry by comparing Muslim and non-Muslim Islamic …

Cruising down millennials' fashion runway: a cross-functional study beyond Pacific borders

TH Cham, BL Cheng, CKY Ng - Young Consumers, 2020 - emerald.com
Purpose The clothing industry is one of the earmarked industries in many countries following
the rising demand and consumption of clothing products among millennials. Malaysia and …