Food purchasing and consumption behaviors have implications for nutrition and obesity.
Food retail environments, in particular, shape customer food choices and energy intake. The …

Purpose The purpose of this study is to present a systematic methodological review of the
application of field experiments in the domain of marketing research. By performing this …

Sustainability has become a critical concern for the textile and apparel industry. Over years,
a variety of initiatives and practices have been implemented in the industry to reduce the …

Different types of crowdfunding backers adopt various social and economic roles, beyond
just financial support. Yet the most appropriate message strategy for attracting these different …

Purpose The purpose of this paper is to identify the realistic trade-offs young consumers
make when purchasing organic T-shirts. Design/methodology/approach A full profile …

The pandemic outbreak poses one of the most influential threats. When faced with such a
threat, consumers engage in adaptive behaviors, and one way to do so may pertain to …

Purpose Decision aids (DAs) in online retail stores ease consumers' information processing.
However, online consumers do not use all decision aids in purchase decision-making. While …

Purpose The discount image associated with odd-ending prices has led to its extensive use
by retailers. The purpose of this study is to assess the impacts and applications of nine …

Vaccine" unnaturalness"(artificiality) is one of the major anti-vaccine arguments raised in
public debate. Therefore, health communication should rebut unnaturalness arguments and …

Food waste is a major global problem nowadays because it negatively affects the
environment, society, and the economy. Food sharing has lately emerged as an innovative …