Evaluation of the Role Of Consumer-Atmosphere Congruence And Social Media Influence On Purchase Intention And Recommendation Intention–Case Of Pizza Hut

N Nurlena, D Fardiaz - International Journal of …, 2024 - jayapanguspress.penerbit.org
Due to its growing popularity, social media has become a marketing channel and has been
shown to influence consumer purchasing decisions. Furthermore, Consumer will prefer to …

Anteseden niat turis untuk berkunjung ulang ke museum Benteng Vredeburg Yogyakarta: Bagaimana Peran Destination Attraction?

S Octaviana, U Suhud… - Nautical: Jurnal Ilmiah …, 2023 - jurnal.arkainstitute.co.id
Penelitian ini bertujuan untuk menguji pengaruh antara destination attraction terhadap
tourist satisfaction, destination attraction terhadap tourist motivation, destination attraction …