With the increasing importance of mass-market information systems (IS), understanding
individual user preferences for IS design and adoption is essential. However, this has been …

With cloud and mobile computing, information systems (IS) have evolved towards mass-
market services. While IS success requires user involvement, the IS discipline lacks methods …

For decades, the marketing guidelines of enterprise software providers have focused on
those managers who are likely to be more innovative in adopting new information systems …

Cloud storage has seen an increasing rise in demand and diffusion. Consequently, the
cloud storage market is also becoming an increasingly commoditised market. That is …

Mobile applications (apps) have become highly popular and are creating new economic
opportunities for app providers, developers, software companies, and advertisers. Due to the …

Today, Internet users mostly take a passive role in the market for personal information, as
they provide companies their data in return for free services but not money. To increase …

While cloud storage has seen an increasing rise in demand and diffusion, it is also
becoming a commodity, which makes it more difficult for cloud storage providers to be …

Self-disclosure is ubiquitous in today's digitized world as Internet users are constantly
sharing their personal information with other users and providers online, for example when …

Digital technologies have made the line of visibility more transparent, enabling customers to
get deeper insights into an organization's core operations than ever before. This creates …

Für Unternehmen stellen die personenbezogenen Daten ihrer Nutzer und die daraus
gewonnenen Informationen eine wertvolle Ressource dar. Schließlich sammeln …