France's 2021 climate plan is expected to achieve between half and two-thirds of the Paris
climate agreement objective, set in 2015, of a 40% reduction in greenhouse gas emissions …

Les agences de communication, les régies et les supports (titres de presse, chaînes de
télévision…) étant aussi des entreprises, elles sont amenées à mesurer leur empreinte …

This article critically reviews how marketing research has investigated green advertising and
greenwashing over the past three decades. First, we present how the mainstream literature …