The power of episodic memories is that they bring a past moment into the present, providing
opportunities for us to recall details of the experiences, reframe or update the memory, and …

Exams, tight deadlines and interpersonal conflicts are just a few examples of the many
events that may result in high levels of stress in both students and teachers. Research over …

There is growing evidence that visual complexity plays a crucial role in consumer purchase
behavior. However, existing research on background visual complexity's effect on …

As immersive virtual reality (IVR) systems proliferate in classrooms, it is important to
understand how they affect learning outcomes and the underlying affective and cognitive …

Purpose The purpose of this paper is to investigate the differences in consumer pleasure,
arousal and purchase intention when consumers encounter food advertising on Instagram …

The present study seeks to establish the cross-cultural validity of the memorable tourism
experience scale (MTES), a recently developed measurement scale designed to assess …

We rely on our long-term memories to guide future behaviors, making it adaptive to prioritize
the retention of goal-relevant, salient information in memory. In this review, we discuss …

Emotional events are remembered better than neutral events, and this emotion advantage
becomes particularly pronounced over time. The time-dependent effects of emotion impact …

To account for dissociations observed in recognition memory tests, several dual-process
models have been proposed that assume that recognition judgments can be based on the …

Cognitive neuroscience continues to build meaningful connections between affective
behavior and human brain function. Within the biological sciences, a similar renaissance …