This systematic review of the literature focuses on the use of AR and its impacts in the
marketing area. It provides a multidisciplinary, up‐to‐date synthesis of the literature and an …

The paper focuses on the use of augmented reality (AR) by industrial engineers, especially
for determining the necessary competencies required for its use. Industrial engineers are not …

The modern world can be described as a sociotechnical system, the existence and
development of which are determined by the successful interaction of technology and …

The purpose of the study was to investigate the implications of learner articulation gaps
during phase transition with special reference to grade 4 class. The study used qualitative …

Augmented reality (AR) technology is becoming increasingly important not only to
consumers, but also to brands and businesses. The growing demand for unique and …

The goal of augmented reality is to combine elements of the actual environment with digitally
created ones. In order to get realistic results, it is necessary to solve complex computer …

El objetivo principal de esta tesis doctoral es proponer un modelo de negocios para medios
de comunicación tomando como recurso la innovación disruptiva. El estudio también busca …

This study explores the role of mobile augmented reality (MAR) technology in enhancing
user experience (UX) in the context of cultural heritage. Data were collected via individual …

The purpose of this paper is to explore the possibilities for implementation of the augmented
reality (ÐR) in the sales. The augmented reality contributes to enhansing and improving the …

Svět zábavy dnes nabízí stále nové možnosti, jak trávit čas. RentFun je malá společnost,
která nabizí v pronajem s dodavkou simulátory virtuální reality a různé hry s rozšířenou …