[HTML][HTML] Impact of financial brand values on firm profitability and firm value of Indian FMCG companies

N Niyas, V Kavida - IIMB Management Review, 2022 - Elsevier
The research paper reviews literature on various brand valuation models and estimates
FMCG companies' financial brand values using an appropriate financial brand valuation …

Measurement and determination of brand value of banks in BIST sustainability index: A financial approach

Y Karaömer, O Oypan - Bolu Abant İzzet Baysal Üniversitesi Sosyal …, 2020 - dergipark.org.tr
The aim of this study is to measure and evaluate the financial performance and brand values
of six companies listed in the BIST Sustainability Index in 2014-2018 by using the Hirose …

The influence of Bank Syariah Indonesia's brand logo on brand image: comparison between brand personality and halal brand personality

A Safira, MA Amiluhur - Asian Journal of Islamic Management …, 2021 - journal.uii.ac.id
Purpose: The main purpose of this study is to investigate the effect of the brand logo on
brand image, with the mediation of brand personality and brand familiarity. Methodology …

MEASUREMENT AND EVALUATION OF BRAND VALUE OF BANKS IN BIST SUSTAINABILITY INDEX: A FINANCIAL APPROACH

O OYPAN - Abant İzzet Baysal Üniversitesi Sosyal Bilimler …, 2020 - avesis.mku.edu.tr
The aim of this study is to measure and evaluate the financial performance andbrand values
of six companies listed in the BIST Sustainability Index in 2014-2018 by using the Hirose …

DISCLOSURE EKUITAS MEREK DALAM LAPORAN PERUSAHAAN

KB Wardianto - Wacana Publik, 2018 - … .stisipoldharmawacana.ac.id
This paper aims to provide an overview of the disclosure of brand equity in annual reports
and corporate finance. This paper also aims to provide input to the Financial Services …

[引用][C] Menguji Upaya Peningkatan Ekuitas Merek pada Perusahaan Manufaktur

KB Wardianto, MI Harori, M Destalia - FISIP Universitas Lampung

[引用][C] HASTANELERİN TÜKETİCİ VE FİNANSAL TEMELLİ MARKA DEĞERLERİ İLE KURUMSAL VE FİNANSAL PERFORMANS GÖSTERGELERİ ARASINDAKİ …

S Karaman - 2022 - Sosyal Bilimler Enstitüsü