Clustering algorithm for electronic services customers: A case study of the banking industry
Today, recognizing and retaining customers is one of the major challenges of customer-
oriented organizations, especially in the field of banking, which has attracted the attention of …
oriented organizations, especially in the field of banking, which has attracted the attention of …
[PDF][PDF] Deriving and Comparing Hierarchical Value Map for a Highly Involved Product in Virtual and Traditional Market
S Azizi, SM Hosseini - Journal of Information Technology Management, 2018 - jitm.ut.ac.ir
This study aims to outline the reasons behind the behavior of those customers buying laptop
from virtual and traditional market, through deriving hierarchical value map (HVM) using …
from virtual and traditional market, through deriving hierarchical value map (HVM) using …