Interactivity of corporate websites: An integrative review of the literature

R Zollet - IEEE Transactions on Professional Communication, 2014 - ieeexplore.ieee.org
Research problem: Corporate websites have been the subject of several research
endeavors, and most of the research has focused on usability and interactivity. Since the …

Online user reviews and professional reviews: A bayesian approach to model mediation and moderation effects

W Zhou, W Duan - 2010 - aisel.aisnet.org
We propose a Bayesian analysis of mediation and moderation effects embedded within a
hierarchical structure to examine the impacts of two sources of WOM information—online …

Factors driving digital music purchases

C Liao, YJ Huang, PL To, YT Lu - Social Behavior and …, 2017 - ingentaconnect.com
The ongoing development of the digital music ecosystem has fostered a proliferation of
products. In this study our aim was to address the digital aspects of physical music products …

Impact of online review on sales: An empirical investigation of experience products with different popularities

J Cui, Y Pan, L Wang - … on Management of e-Commerce and e …, 2012 - ieeexplore.ieee.org
As E-Commerce becomes a trend and habit in people's lives, online reviews have become a
useful marketing tool and important factor of business success. Based on recent research …

The impact of reviews on Consumers' consideration towards Electric Vehicles (EV)

ESA e Sousa - 2023 - search.proquest.com
The development of the Internet and technology led to increasingly more digital consumers,
who are tired of being marketed to. Thus, many companies started adopting reviews as part …

The Impact of Third-Party Information on the Dynamics of Online Word-of-Mouth and Retail Sales

W Zhou, W Duan - 2011 - aisel.aisnet.org
Consumers have been widely searching information on third-party and retail websites
before making product choices, yet receiving limited systematic investigation of how …

[PDF][PDF] The Impact of Online User Reviews and Professional Reviews A Bayesian Approach to Model Mediation and Moderation Effects

W Zhou, W Duan - 2011 - papers.ssrn.com
With the broad reach of the Internet, consumers may get influenced simultaneously by two
word-of-mouth (WOM) information sources—both online user reviews and professional …

[图书][B] Three essays on the economic impact of online word-of-mouth in online software market

W Zhou - 2013 - search.proquest.com
The advances in information technologies and the Internet significantly promote the
prosperous growth of electronic commerce in recent years. Simply surfing the Internet allows …

[PDF][PDF] ADOPTION OF FOOD DELIVERY APP-AN INTENSE LEARNING

TS Ragesh, ML CB - researchgate.net
The scientific advancement in urbanized locations with the relation of the lower classes and
discovery to Secularized culture boosts food delivery applications and restaurant industries …

Heads and tails: The long tail in Australian media markets

M McCutcheon, J Given - 2013 - figshare.swinburne.edu.au
This paper analyses sales of products within three Australian media markets--cinema box
office, DVD retail and book retail--from 2002 to 2011. Several conclusions are drawn. First …