Although the advent of new technologies and online platforms has revolutionized the face of
marketing in agriculture sector, little study exists to assess the farmers' willingness to adopt …

Blockchain has great potential for facilitating the development of the construction industry
but has not been widely used to this end. The objective of this study was to identify the …

This study examines the factors that influence the actual usage of mobile shopping
applications among Generation Y (Gen Y) users in Thailand, determined by behavioral …

The development and application of emerging technologies pose many social risks, which
raise public concerns. Various factors influence the public risk perception of emerging …

Purpose In the global migration crisis COVID 19 had devastating consequences. Workers
were confined to their locations due to travel restrictions and working from home became …

Purpose This study aims to explore the factors that can encourage Generation Z to continue
using Zakat, Infaq and Sodaqoh (ZIS) digital payments. The factors used to determine the …

The objective of the current study is to examine the impact of social risk, government role,
and psychological factors on online shopping behavior. In addition, the moderating role of …

Grounded in the technology-organization-environment framework, this paper investigates
critical drivers of mobile commerce (m-commerce) adoption intention by SMEs in Saudi …

Background When considering new technologies that are not widely known such as
agricultural smartphone apps, exposure plays a significant role in facilitating farmers' …

Purpose The agricultural sector has experienced a transformative impact through the
adoption of digital technologies, particularly mobile applications designed for farmers. This …