The current study examined the relationship between transformational leadership and service recovery performance and the mediating effect of emotional labor. To uncover …
Purpose Drawing on the service-dominant logic and the institutional theory, this paper aims to explore the value-creating mechanisms of branding in the destination context and the …
To build the sustainable service excellence, organizations should fuel sales employees' drive to serve customers and recover service failures to their utmost satisfaction. The primary …
A wealth of research examines firm or consumer‐based brand equity but largely ignores internal stakeholders' perceptions of the brand asset. The present study focuses on service …
Brand relationships influence human attitudes, intentions, and behaviors. While past research has generously explored this idea in the customer context, less research has …
L Muhammad - Journal of Retailing and Consumer Services, 2020 - Elsevier
The relationship between perceived justice facets and satisfaction is well discussed in literature. The aim of this study is to test the mediating impact of customer forgiveness …
OM Karatepe, A Eslamlou - Journal of Air Transport Management, 2017 - Elsevier
Abstract Underpinned by Job Demands-Resources theory, our study proposes and tests a conceptual model that examines the outcomes of job crafting among flight attendants …
Purpose Many organizations expect their service engineers, or frontline employees (FLEs), to behave as brand advocates by engaging in favorable communication about the brand …