This paper aims to contribute to the knowledge on how the Smart Tourism Destination (STD)
might enhance the Tourist Shopping Journey (TSJ) through offering information sources that …

Cyborg technologies have left science fiction to become an emerging market. Cyborgs are
defined as people who integrate technical elements in their bodies to improve their …

Purpose Although not yet fully defined, natural wine represents a sector that has gained the
widespread attention of final consumers and, therefore, also of the restaurant world …

Although much has been written about sustainable wine consumption, the topic of young
consumers'(age 18–39 years) preferences for natural wine in Italy has been poorly explored …

Tasting sessions for tourists at Spanish wineries are a direct way to promote wines and
encourage purchases. Previous academic work has demonstrated the influence of emotions …

Purpose Consumer likeability and willingness to pay (WTP) for two Italian sparkling
wines,(Conegliano Valdobbiadene Prosecco DOCG and Prosecco DOC) are evaluated …

Spa tourism is considered one of the most important segments of the $639 billion wellness
market. The literature refers to two types of spa tourists: wellness tourists and …

The aim of this work was to study oenological techniques to obtain adequate base wine for
red sparkling wine elaboration. Four winemaking techniques were carried out: pre …

While the importance of smartphones in tourists' purchases has been demonstrated, almost
no research has modelled tourists' use of smartphones to make on-site purchases. The …

Purpose Wine culture is an increasingly important reality for the development of wine
regions that can foster a sense of cultural identity (CI). With the aim of guiding marketing in …