The Conceptual Framework of Supplier Relationship Development in the Abadan Refinery with a Focus on Value Co-Creation Based on the Grounded Theory

A Mazrae, F Omidi, F Makvandi - Marketing Science and Technology …, 2023 - mstj.net
The present study aims to design the value co-creation-driven supplier relationship model in
the Abadan refinery. In terms of type and paradigm, the research is a qualitative interpretive …

[PDF][PDF] The Conceptual Framework of Supplier Relationship Development in the Abadan Refinery with a Focus on Value Co-Creation Based on the Grounded Theory

F Omidi, A Mazraeh - Petroleum Business Review, 2024 - mstj.net
The present study aims to design the value co-creation-driven supplier relationship model in
the Abadan refinery. In terms of type and paradigm, the research is a qualitative interpretive …