Purpose–Previous literature on project strategy has adopted the narrow view that a project is
to be conducted under the governance of a single strong sponsor or parent organization …

In this book, leading authorities on project organizing explore the growing deployment of
projects and other types of temporary organizations, with a focus on the challenges created …

Although there is an ever-increasing discussion on governance in recent project research,
the concept of project governance and its main origins remains ambiguous. In this paper, we …

Projects are often sold and procured. Therefore this paper reviews recent contributions of
the International Network for Project Marketing and Systems Selling (INPM), emphasising …

It has become axiomatic in research on project organising that projects are temporary
organisations. Yet there are a number of challenges to this axiom: research on matrix …

The Business of Projects broke ground when it was first published in 2005, by showing how
leading businesses create and implement projects to drive strategy and innovation. Projects …

This paper examines how suppliers of complex capital goods are moving into the provision
of integrated solutions–unique combinations of products and services that address a …

Despite the practice of B2B marketing dating back several thousand years, B2B marketing
studies did not exist in significant numbers prior to the last three decades and we are now in …

Tekijänoikeus on kirjan (ja sanaston, ks alla) tekijöillä niin suomenkielisen kuin kaikkien
vieraskielistenkin versioiden osalta. Kirja on ilmaisesta saatavuudesta huolimatta …

In the last ten years industrial companies have gone from offering products to offering
products/services and then to offering solutions. At the same time, the theory of marketing …