Highlights•A review of research on Global Warming's Six Americas since 2008.•Audience
segmentation can advance communication theory and practice.•The Six Americas …

This article draws on a decade of research in strategic communication and especially on the
contributions in this special issue to propose a new and more comprehensive definition of …

Digital Democracy, Social Media and Disinformation discusses some of the political,
regulatory and technological issues which arise from the increased power of internet …

Purpose This study explores how digital storytelling (DST) approaches can be used for
social media campaigns to create more engaging digital content. The ability to better …

This study explores future directions in strategic communication scholarship by examining
the emergence of strategic communication through the lens of interdisciplinary science. The …

Zusammenfassung Das Konzept der Polyphonie steht für ein neues Paradigma, das
traditionelle Vorstellungen einer alleine von Kommunikationsexperten gesteuerten und …

Purpose To provide an employee perspective on ambassadorship in the context of
corporate communication, the purpose of this paper is to explore how employees relate to …

Purpose The question of whether and how communication departments contribute to
organizational value creation has rarely been addressed in research. Such evidence is …

What is internal communication? What role does it play in contemporary organizations?
What are the consequences of malfunctioning internal communication? There are many …

Purpose The aim of this research was to evaluate the maturity level of strategic
communication management implemented by Brazilian startups. Design/methodology …