Brick-and-mortar retailers are struggling to compete with online retailers, who increasingly
use customer-generated data to provide highly customized experiences for their patrons to …

The article synthesizes online impulse buying research conducted through a systematic
literature review (SLR) approach. The present review covers the diverse range of literature …

Customers in Malaysia may now have access to an entirely new world of purchasing
choices because of the growth of online marketplaces. The various factors affecting …

Abstract [eng] The main purpose of the master's thesis was to explore the effect of
psychological ownership inclusion in sponsored post on consumer perceptions on the urge …

Over the past decade, the internet has boosted globally in the number of users (Hong, Nawi,
Hamsani, & Zulkiffli, 2020). With this evolution of the internet, it is currently become an …

Indonesia has 210 million internet users and become the countries with the highest number
of internet users in the world. Business actors use the internet to carry out digital marketing …

Impulse buying behaviour is a habit that causes problems that must be controlled among
students as generation Z perpetrators. must be controlled among students as generation Z …

Current study aimed at employing the concept of Einstein's in which he said that time and
space has the ability to change the body's change. In that sense, current study sought to …