Background Co-production is defined as the voluntary or involuntary involvement of users in
the design, management, delivery and/or evaluation of services. Interest in co-production as …

While service design has been highlighted as a promising approach for driving innovation,
there are often struggles in realizing lasting change in practice. The issues with long-term …

The discourse in healthcare Knowledge Mobilisation (KMb) literature has shifted from
simple, linear models of research knowledge production and action to more iterative and …

This conceptual paper discusses the use of Co-Design approaches in the public realm by
examining the emergence of a design practice, prototyping, in public policy-making. We …

A comprehensive introduction to designing services according to the needs of the customer
or participants, this book addresses a new and emerging field of design and the disciplines …

The importance of customer experiences in developing strong brands is broadly
acknowledged in the Branding literature. Yet, the divide between the functions managing the …

Purpose To deliver superior customer experiences, retailers are increasingly turning to
augmented reality (AR) technologies for new digital services that can enhance their …

The increasingly interconnected world is leading to continuous and profound
transformations within and among service systems (eg, firms, industries, societies). While …

Many healthcare improvement approaches originated in manufacturing, where end users
are framed as consumers. But in healthcare, greater recognition of the complexity of …

Purpose The present study sets out to understand how a manufacturing company in the
maritime industry utilized creative design principles and developed service design routines …