Big data analytics for customer relationship management: A systematic review and research agenda

S Sharma - Advances in Computing and Data Sciences: 4th …, 2020 - Springer
In today's dynamic business scenario, customers have the power to rule the market on their
terms and conditions. Customer Relationship Management (CRM) plays an imperative role …

E-CRM: Three Decades of A Bibliometric Networks Visualizing of Academic Publication

A Purnomo, A Aziz, N Afia, AK Sari… - 2021 3rd International …, 2021 - ieeexplore.ieee.org
Research on E-CRM continues to develop but is limited to one country and/or one field.
From a bibliometric standpoint, this study aims to visually research mapping and research …

Potential customer classification in customer relationship management using fuzzy logic

T Kulkarni, P Mokadam, J Bhat, K Devadkar - … and Application: ICIDCA …, 2020 - Springer
Abstract Customer Relationship Management systems are one of the most significant
determinants to maximize sales in any business domain. In the process of CRM, the …

Blockchain: A new way to revolutionize CRM systems

T Kulkarni, P Mokadam, K Devadkar - The Role of IoT and …, 2022 - taylorfrancis.com
Customer relationship management (CRM) is a process of tracking, storing, and analyzing
all the interactions a business has with its customers and prospects to earn profits. In the …

Pemanfaatan Aplikasi Customer Relation Management pada koperasi

S Manurung, MJ Purba - MATRIK: Jurnal …, 2019 - journal.universitasbumigora.ac.id
Koperasi biasa disebut sebagai sarana untuk membantu masyarakat dari kalangan
ekonomi yang rendah sampai keadaan ekonomi ke atas. Dengan adanya unit untuk simpan …

Architecture for the strategy-planning techniques using big data analytics

P Shrivastava, L Sahoo, M Pandey - … Conference on SCI 2016, Volume 1, 2018 - Springer
The rapid growth in technology and market has posed a throat-cut competition among the
service providers. Retaining of existing customers in place of catching new one is 90 …

Implications of Big Data in Execution of Social CRM Techniques: Cases from Developed and Emerging Economies

K Kapoor - Big Data: A Road Map for Successful Digital Marketing, 2022 - degruyter.com
Technology adoption and integration are creating huge volumes of data about consumers,
their purchase patterns, tracking history, etc., that are leading to improved understanding of …

SALES INTELLIGENCE: L'IA AL SERVIZIO DEI PROCESSI DI MARKETING E DI VENDITA= SALES INTELLIGENCE: THE AI AT THE SERVICE OF MARKETING AND …

G Delfino - 2022 - webthesis.biblio.polito.it
L'intelligenza artificiale (IA) è in grado di apportare valore aggiunto alle principali attività
marketing e sales all'interno delle organizzazioni a tal punto da ridisegnarne i processi. La …

Development of policy designing technique by analyzing customer behavior through big data analytics

P Shrivastava, L Sahoo, M Pandey… - Progress in Computing …, 2018 - Springer
Technological developments and market trends are two leading affairs of the current era,
posing customer as most important entity to be caught. Use of big data analytics to retain …

Oracle Architecture in the Blockchain Data Structure Management

A Sobhani - Arman Process Journal (APJ), 2024 - armanprocessjournal.ir
Blockchain is a revolution in the field of information and communication technology, which
was able to create outstanding developments in technology and the daily life of users and …