Online video platforms realize that increased user engagement increases advertising
revenue. For this reason, the danmaku live chat function, which allows users to chat in real …

The advertising revenue of online shopping platforms comes from the users who click on the
advertisements and purchases the advertised goods. Therefore, to accurately advertise and …

随着互联网飞跃发展, 弹幕视频应运而生. 这种新型的用户与视频交互方式具有新特性,
如用户情感表达实时动态性, 情感分布多峰性. 同时, 新特性也给实际研究工作带来挑战 …

In today's digital economy, digital marketing has become a crucial means for businesses to
drive growth and enhance brand exposure. However, with increasing competition, predicting …

As the rapid development of Internet, danmaku video emerges. This user-video interactive
mode has new features, such as real-time dynamic emotion expression and multimodal …

The market size of Internet advertising continues to grow. The creation and delivery of
effective Internet advertising will become increasingly important in business. On the other …