How to promote user purchase in metaverse? A systematic literature review on consumer behavior research and virtual commerce application design

B Shen, W Tan, J Guo, L Zhao, P Qin - Applied Sciences, 2021 - mdpi.com
Virtual commerce applies immersive technology such as augmented reality and virtual
reality into e-commerce to shift consumer perception from 2D product catalogs to 3D …

Deep learning-based object detection in augmented reality: A systematic review

Y Ghasemi, H Jeong, SH Choi, KB Park, JY Lee - Computers in Industry, 2022 - Elsevier
Recent advances in augmented reality (AR) and artificial intelligence have caused these
technologies to pioneer innovation and alteration in any field and industry. The fast-paced …

The impact of artificial intelligence and blockchain on the accounting profession

Y Zhang, F Xiong, Y Xie, X Fan, H Gu - Ieee Access, 2020 - ieeexplore.ieee.org
Recent developments in technology have introduced dramatic changes to the practice of the
accounting profession. This paper provides a comprehensive review of current …

Augmented reality: A comprehensive review

S Dargan, S Bansal, M Kumar, A Mittal… - Archives of Computational …, 2023 - Springer
Augmented Reality (AR) aims to modify the perception of real-world images by overlaying
digital data on them. A novel mechanic, it is an enlightening and engaging mechanic that …

Augmented reality in retailing: a review of features, applications and value

F Caboni, J Hagberg - International Journal of Retail & Distribution …, 2019 - emerald.com
Purpose The purpose of this paper is to review augmented reality (AR) within retailing by
identifying, outlining and discussing definitions of AR, applications of AR that are relevant for …

Comprehensive review of deep reinforcement learning methods and applications in economics

A Mosavi, Y Faghan, P Ghamisi, P Duan, SF Ardabili… - Mathematics, 2020 - mdpi.com
The popularity of deep reinforcement learning (DRL) applications in economics has
increased exponentially. DRL, through a wide range of capabilities from reinforcement …

Enhancing brick-and-mortar store shopping experience with an augmented reality shopping assistant application using personalized recommendations and …

R Zimmermann, D Mora, D Cirqueira… - Journal of Research in …, 2023 - emerald.com
Purpose The transition to omnichannel retail is the recognized future of retail, which uses
digital technologies (eg augmented reality shopping assistants) to enhance the customer …

Exploring information technology success of Augmented Reality Retail Applications in retail food chain

CL Chiu, HC Ho, T Yu, Y Liu, Y Mo - Journal of Retailing and Consumer …, 2021 - Elsevier
Augmented reality retail applications (ARRAs) have emerged as rapidly developing
innovative and futuristic retail innovation used in both physical store and online shops to …

Blockchain‐based asset storage and service mechanism to metaverse universe: Metarepo

M Ersoy, R Gürfidan - Transactions on Emerging …, 2023 - Wiley Online Library
Digital modeling of the real world with 3D modeling technologies has recently prepared the
groundwork for Metaverse. Metaverse is an ecosystem that will allow social and cultural …

Augmented reality in retail: a systematic review of research foci and future research agenda

R Chen, P Perry, R Boardman… - International Journal of …, 2022 - emerald.com
Purpose This paper synthesises peer-reviewed published journal articles on augmented
reality in retail settings to ascertain the current foci of academic research in this nascent area …