Social media and entrepreneurship research: A literature review

AST Olanrewaju, MA Hossain, N Whiteside… - International journal of …, 2020 - Elsevier
The rise of social media has led to changes in how entrepreneurs carry out their day-to-day
activities. Studies on social media and entrepreneurship are relatively new and fragmented …

[PDF][PDF] Digital marketing and SMEs: a systematic mapping study

AR Thaha, E Maulina, RA Muftiadi… - Library Philosophy and …, 2021 - researchgate.net
Abstract Small and Medium Enterprises (SMEs) have a high priority for many governments
because of their important economic contribution and the number of people they employ …

[HTML][HTML] Social media analytics–Challenges in topic discovery, data collection, and data preparation

S Stieglitz, M Mirbabaie, B Ross… - International journal of …, 2018 - Elsevier
Since an ever-increasing part of the population makes use of social media in their day-to-
day lives, social media data is being analysed in many different disciplines. The social …

[HTML][HTML] Limited engagement of SMEs with social media: A structuration and sensemaking perspective

A Meier, M Peters - Information & Management, 2023 - Elsevier
Despite the worldwide rapidly growing social media use, previous surveys have shown an
adoption rate below average among SMEs (small and medium-sized enterprises). The …

Social media adoption and financial sustainability: Learned lessons from developing countries

R Ur Rahman, SM Ali Shah, H El-Gohary, M Abbas… - Sustainability, 2020 - mdpi.com
Social Media (SM) is considered one of the most discussed topics in today's business
environment, mostly because of the recent developments and improvements in computer …

[HTML][HTML] The complexity of interaction between social media platforms and organizational performance

AA Alalawneh, SYS Al-Omar, S Alkhatib - Journal of Open Innovation …, 2022 - Elsevier
Social media platforms (SMPs) have become a key source of success for many
organizations in today's complex business environment due to advancements in information …

[HTML][HTML] An empirical evidence on the impact of social customer relationship management on the small and medium enterprises performance

F Mohammed, RB Ahmad, SB Hassan, Y Fazea… - International Journal of …, 2024 - Elsevier
Social media has swiftly established itself as a primary source of products' information for
customers. Nowadays, Small and Medium-size Enterprises (SMEs) can use social media to …

Smart cities data: Framework, applications, and challenges

M Bilal, RSA Usmani, M Tayyab, AA Mahmoud… - Handbook of smart …, 2020 - Springer
Recent technological developments and the availability of enormous amounts of real-time
data have played a vital role in the expansion, evolution, and success of smart city projects …

Opportunities and threats presented by social media in project management

B Hysa, S Spalek - Heliyon, 2019 - cell.com
The application of new technologies is rapidly increasing, not only in private but also in
professional spheres, including project management. However, the use of social media (SM) …

Leveraging social media for SMEs: Findings from a bibliometric review

A Pellegrino, M Abe - Sustainability, 2023 - mdpi.com
This bibliometric review explores the role of social media in small-and medium-sized
enterprises (SMEs) by examining the current literature and identifying research gaps. A …