The textile and apparel industries have grown tremendously over the past few years.
Customers no longer have to visit many stores, stand in long queues, or try on garments in …

This review explores the integration of enhanced personalization and seamless multimodal
interfaces in the field of fashion design and recommendation. We examine the increasing …

Purpose The purpose of this study is to investigate the influence of augmented reality (AR)
media characteristics on consumers' purchase intention (PI) for fashion goods within the …

Smart mirrors remain in the early stages of market formation and the expansion thereof
exhibits limitations. To address this issue, avatars based on augmented reality (AR) of smart …

Multisensory augmented reality enables content developers to generate more realistic,
sensory rich user experiences. Applications and research related to multisensory …

In a competitive business environment, retail organizations in the Western world are
capitalizing on technological tools and solutions to enhance customer experience and boost …

The fashion industry is constantly evolving, and new technologies are playing an
increasingly important role in shaping the way clothing is designed, produced, and …

By connecting the divide between in-store and online purchases, augmented reality (AR)
holds immense promise for enhancing the customer journey in the fashion retail industry …

Artificial intelligence involves imitating human thought, consciousness, and other aspects.
This is similar to having a device with human brain that can think also produce …

Last decade has seen technology becoming an integral part every business to help them
stay relevant in this era of transformation. An era of 2000's saw E-commerce taking all the …