Purpose The purpose of this study is to organize and analyze the existing literature on co- creation in tourism to identify the state-of-the-art studies and the research gap in this field …
CH Yen, HY Teng, JC Tzeng - International Journal of Hospitality …, 2020 - Elsevier
Customer value co-creation behaviors play a crucial part in determining customer satisfaction. However, few restaurant literatures have examined how innovativeness …
This paper aims to investigate the effect of family firms' characteristics on millennials' purchase intention through three dimensions (emotional appeal, product and service quality …
M Carvalho, E Kastenholz… - Tourism Recreation …, 2023 - Taylor & Francis
Travel has become a synonym of living memorable and enjoyable experiences. Co-creation centralizes tourists' role in the creation of value that results from the interaction with other …
J Yang, Y Zeng, X Liu, Z Li - Journal of Hospitality and Tourism …, 2022 - Elsevier
Using visualizations of danmaku and word cooccurrence analysis, the current research evaluates China's live-streaming travel industry by extracting live streamers' and customers' …
D Buhalis, S Park - Journal of Product & Brand Management, 2021 - emerald.com
Branding originated as a means by which a company differentiated its goods and/or services from those of its competitors (Cowley, 1996). In tourism and hospitality, the importance of …
Prior research on factors influencing the financial performance of tourism and hospitality family firms concentrated mainly on family-level traits, thus limiting our comprehension of the …
SP John, S Supramaniam - Journal of Hospitality and Tourism Management, 2024 - Elsevier
The sustainable growth of the tourism industry is attributed to the involvement of tourists in the process of value co-creation. This research aims to systematically review the existing …
In this study we organize and analyze the literature on value co-creation in tourism and hospitality. For this purpose, we conducted a systematic literature review with 298 articles …