[HTML][HTML] Artificial intelligence empowered conversational agents: A systematic literature review and research agenda

MM Mariani, N Hashemi, J Wirtz - Journal of Business Research, 2023 - Elsevier
Consumer research on conversational agents (CAs) has been growing. To illustrate and
map out research in this field, we conducted a systematic literature review (SLR) of …

[HTML][HTML] Chatbots applications in education: A systematic review

CW Okonkwo, A Ade-Ibijola - Computers and Education: Artificial …, 2021 - Elsevier
Abstract The introduction of Artificial Intelligence technology enables the integration of
Chatbot systems into various aspects of education. This technology is increasingly being …

Ethics of AI in education: Towards a community-wide framework

W Holmes, K Porayska-Pomsta, K Holstein… - International Journal of …, 2022 - Springer
Abstract While Artificial Intelligence in Education (AIED) research has at its core the desire to
support student learning, experience from other AI domains suggest that such ethical …

Corporate digital responsibility in service firms and their ecosystems

J Wirtz, WH Kunz, N Hartley… - Journal of Service …, 2023 - journals.sagepub.com
Digitization, artificial intelligence, and service robots carry serious ethical, privacy, and
fairness risks. Using the lens of corporate digital responsibility (CDR), we examine these …

Artificial intelligence in interactive marketing: a conceptual framework and research agenda

JW Peltier, AJ Dahl, JA Schibrowsky - Journal of Research in …, 2024 - emerald.com
Purpose Artificial intelligence (AI) is transforming consumers' experiences and how firms
identify, create, nurture and manage interactive marketing relationships. However, most …

The impact of ChatGPT on higher education

J Dempere, K Modugu, A Hesham… - Frontiers in …, 2023 - frontiersin.org
Introduction This study explores the effects of Artificial Intelligence (AI) chatbots, with a
particular focus on OpenAI's ChatGPT, on Higher Education Institutions (HEIs). With the …

[HTML][HTML] Social companionship with artificial intelligence: Recent trends and future avenues

R Chaturvedi, S Verma, R Das, YK Dwivedi - … Forecasting and Social …, 2023 - Elsevier
The social companionship (SC) feature in conversational agents (CAs) enables the
emotional bond and consumer relationships. The heightened interest in SC with CAs led to …

Ai alignment: A comprehensive survey

J Ji, T Qiu, B Chen, B Zhang, H Lou, K Wang… - arXiv preprint arXiv …, 2023 - arxiv.org
AI alignment aims to make AI systems behave in line with human intentions and values. As
AI systems grow more capable, the potential large-scale risks associated with misaligned AI …

Can AI chatbots help retain customers? Impact of AI service quality on customer loyalty

Q Chen, Y Lu, Y Gong, J Xiong - Internet Research, 2023 - emerald.com
Purpose This study investigates whether and how the service quality of artificial intelligence
(AI) chatbots affects customer loyalty to an organization. Design/methodology/approach …

It's all part of the customer journey: The impact of augmented reality, chatbots, and social media on the body image and self‐esteem of Generation Z female …

N Ameen, JH Cheah, S Kumar - Psychology & Marketing, 2022 - Wiley Online Library
Research is needed to identify novel ways to influence Generation Z female consumers'
behavior when they interact with various technologies. This study investigates how …