Systematic selection of international markets using a hybrid multi-criteria approach: A study in the paper and paperboard industry
DA López-Cadavid, JG Vanegas-López… - Cogent Business & …, 2023 - Taylor & Francis
Internationalization makes possible the competitive development of firms. This study
proposes a methodology for the selection of international markets that identifies the most …
proposes a methodology for the selection of international markets that identifies the most …
International product rollout strategies and performance: the moderating effects of product innovativeness, order of entry and firm size
NMHN Hashim, A Ansary - European Journal of …, 2023 - inderscienceonline.com
Export marketing strategy requires firms to decide whether to launch a new product
sequentially or simultaneously across targeted foreign markets. While a handful of papers …
sequentially or simultaneously across targeted foreign markets. While a handful of papers …
[PDF][PDF] MASTERARBEIT/MASTER'S THESIS
B Schwarz - 2021 - phaidra.univie.ac.at
The transition to distance learning in the spring of 2020 due to the Corona crisis held many
challenges and required a whole new set of skills from students around the world. As they …
challenges and required a whole new set of skills from students around the world. As they …