Social Commerce in Europe: A Literature Review and Implications for Researchers, Practitioners, and Policymakers

AM Păuceanu, S Văduva, AC Nedelcuț - Journal of Theoretical and …, 2023 - mdpi.com
The COVID-19 pandemic has altered consumer behavior, making social commerce a viable
alternative throughout the world. Europe is trailing the US and China in adopting this …

Modeling the significance of advertising values on online impulse buying behavior

Z Feng, A Al Mamun, M Masukujjaman… - Humanities and Social …, 2023 - nature.com
Growth in online impulsive buying and digital advertising have drawn the attention of
researchers in developed countries, but it is still in its early stages, especially in China …

GELİŞMELERİ KAÇIRMA KORKUSUNUN SOSYOTELİZM DAVRANIŞINA OLAN ETKİSİNDE PROBLEMLİ SOSYAL MEDYA KULLANIMININ ARACI ROLÜ: İSVEÇ …

M Mert - Akademik Hassasiyetler, 2023 - dergipark.org.tr
Gelişmeleri kaçırma korkusu (FoMO) ve sosyotelizm davranışı bireyin sosyal ilişkilerini, iş
performansını ve genel yaşam kalitesini olumsuz yönde etkileyen psikolojik unsurlardan …

[引用][C] La réaction des consommateurs à la publicité mobile et achat impulsif: le rôle de l'addiction, l'attachement et l'extension de soi au téléphone intelligent