Islam is the second-largest religion on a global scale. All around the world Muslims are
estimated to comprise more than 1.9 billion people. Therefore, the demand for Halal …

There are many slaughter procedures that religions and cultures use around the world. The
two that are commercially relevant are the halal and kosher methods practiced by Muslims …

Purpose The purpose of this paper is to apply the concept of traditional branding constructs–
brand image, brand satisfaction, brand trust and brand loyalty to an unexplored field of Halal …

Purpose The purpose of this study is to develop an extended theory of planned behavior
(TPB) model by adding religious commitment (RC) and self-efficacy as internal variables …

Halal certification system is vital for the customers who prefer to consume Halal products.
Here the definition of Halal is taken through the views of eminent Islamic scholars. Different …

Purpose Muslim consumers have been shocked with the news of cross-contamination
issues in the Halal food that they consumed. These issues make them put more effort in …

Purpose India accounts for the third-largest Muslim population in the world after Indonesia
and Pakistan. The previous studies about halal consumption have focused on the “food and …

The current research aims to investigate various factors that influence consumers' intention
of buying foreign products. The data were collected by means of self-structured …

Anxieties associated with the coronavirus disease (COVID-19) outbreak has kept people
from attending different events and procuring food from unsafe sources. Although there is no …

Individual characteristics such as age, gender, education and worldview have specific
impacts on consumption. In addition to these individual characteristics, religion and belief …