Since 1982, the decoy effect has been one of consumer behavior literature's most discussed
and documented phenomena. It has several managerial implications in gaining strategic …

How do people search for information when they are given the opportunity to freely explore
their options? Previous research has suggested that people focus on reducing uncertainty …

Research on context effects shows that the composition of choice sets and choice framing
strongly influences consumer decision-making. Researchers have identified various context …

Engineered polymeric carbon nitride represents a promising class of metal‐free
semiconductor photocatalysts for organic synthesis. Herein, we utilized engineered …

The repulsion effect occurs when the presence of an inferior option (the decoy) decreases
the attractiveness of the option that dominates it (the target), in puzzling contrast to the …

视觉注意作为一种信息选择和认知资源分配机制, 不仅是信息加工和认知功能的基础,
也是完成各种社会行为的重要条件. 大量研究证实视觉注意影响了个体的决策偏好 …

Context effects occur when the preference between two alternatives is affected by the
presence of an extra alternative. These effects are some of the most well studied …

Understanding exit choice behaviour is essential for optimising safety management
strategies in building evacuations. Previous research focused on contextual attributes, such …

The asymmetric dominance effect (or decoy effect) is a decision‐making phenomenon that
occurs when preference for a target alternative shifts with the addition of a similar, yet inferior …

Inclusion of a decoy alternative dominated by a target option, but not its competitor, typically
leads to increased choice for the target over the competitor, known as the attraction effect …