The Effect of Sales Promotion, E-Service Quality, and Price on Impulse Buying in The Shopee...

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The Effect of Sales Promotion, Product Quality, and E-Word Of Mouth on Shopee Live on Impulsive Buying Behavior Among University Students

NF Faroha, RE Febriansah, MR Yulianto… - International Journal of …, 2024 - yrpipku.com
This research aims to determine the influence of sales promotion, product quality, and e-
word of mouth on Shopee Live on impulsive buying behavior among Muhammadiyah …
相关文章 所有 3 个版本
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ANALYSIS OF THE IMPACT OF E-SERVICE QUALITY, USER EXPERIENCE, AND SALES PROMOTION ON IMPULSIVE BUYING IN THE SOCO BY SOCIOLLA AND …

DA Prayunita, M Al Makky… - JIPI (Jurnal …, 2025 - jurnal.stkippgritulungagung.ac.id
This study uses the PLS-SEM method to explore the effect of e-service quality, user
experience, and sales promotion on impulse buying behavior on the SOCO by Sociolla and …
相关文章 所有 2 个版本
[PDF] ssrn.com

The Effect of Sales Promotion, Product Quality, and E-Word Of Mouth on Shopee Live on Impulsive Buying Behavior Among University Students

MR Yulianto - Product Quality, and E-Word Of Mouth on Shopee …, 2024 - papers.ssrn.com
This research aims to determine the influence of sales promotion, product quality, and e-
word of mouth on Shopee Live on impulsive buying behavior among Muhammadiyah …
被引用次数：3 相关文章