Nostalgia beats the wow-effect: Inspiration, awe and meaningful associations in augmented reality marketing

C Hinsch, R Felix, PA Rauschnabel - Journal of Retailing and Consumer …, 2020 - Elsevier
Augmented Reality (AR) is an innovative concept that enriches consumers' perception of the
real world with virtual content. Prior research has shown that AR has the potential to inspire …

Inspired by awe: Awe promotes inspiration via self-transcendence

Y Dai, T Jiang - The Journal of Positive Psychology, 2024 - Taylor & Francis
Whether and how awe impacts inspiration lacks sufficient empirical research. We conducted
five studies (N= 941) to examine the awe–inspiration link and the mediating effect of self …

When and how to share? The role of inspiration

W Xia, LM Wai Li - The Journal of Social Psychology, 2024 - Taylor & Francis
Sharing what we know with others has an important role in facilitating people's social
learning and communication across settings. To advance the understanding of when and …

Detecting inspiring content on social media

O Ignat, YL Boureau, AY Jane… - 2021 9th International …, 2021 - ieeexplore.ieee.org
Inspiration moves a person to see new possibilities and transforms the way they perceive
their own potential. Inspiration has received little attention in psychology, and has not been …

[图书][B] Cultivating work meaningfulness with appreciative inquiry

P Farran - 2018 - search.proquest.com
Research and practice have shown that Appreciative Inquiry (AI)—a strengths-based,
dialogic intervention—provides organizations a valuable methodology to advance …

Beyond Just a Model Teammate: A New Framework to Leverage Character Strengths in Talent Identification and Athlete Development

J Rindos - 2024 - repository.upenn.edu
This paper recommends the integration of character strengths into talent identification and
athlete development processes. A pivotal element of positive psychology, character …

Athletes' Perceived Inspirational Episodes Transmitting from a Coach: A Qualitative Descriptive Study

BW Folk - 2021 - search.proquest.com
The purpose of this qualitative, descriptive study was to explore how Division II athletes
described inspirational episodes from a Division II coach and how these episodes …

What personality traits drive distinguished craft artists' career success: Those devoting to crafts over 50 years

JC Woo, CH Lu, ADKT Lam - Innovation in Design …, 2020 - taylorfrancis.com
This study examined the effects of personality traits on distinguished craft artists' career
development. Previous winners of Taiwan's Crafts Achievement Award (mean age= 75.67 …

[PDF][PDF] The effectiveness of underdog brand positioning: how inspiration drives low-control consumers' preference for underdog brands

Y Tang - 2020 - scholars.hkbu.edu.hk
Many marketers choose to position their brands as underdogs instead of top dogs in the
marketplace. Research shows that underdog positioning may help marketers to create …

Inspiration, Aspiration, and Optimization

NP Gallavan, LAG Putney - Online Teaching and Learning for …, 2021 - books.google.com
As a new assistant professor of teacher education, Grace and her department chair decided
that Grace would teach two different courses during her first semester. One course would be …