Consumers' intention to visit green hotels–a goal-framing theory perspective
L Wang, ZX Wang, Q Zhang, A Jebbouri… - Journal of Sustainable …, 2022 - Taylor & Francis
The theory of planned behaviour (TPB) and value-belief-norm (VBN) theory are recognised
as powerful predictive models to explain consumers' green purchase behaviour (GPB). The …
as powerful predictive models to explain consumers' green purchase behaviour (GPB). The …
Consumer ethnocentrism and purchasing behavior: moderating effect of demographics
S Akbarov - Journal of Islamic Marketing, 2022 - emerald.com
Purpose This study aims to investigate consumer ethnocentrism and determine its impact on
actual purchasing behavior in relation to six product categories. It also examines the role of …
actual purchasing behavior in relation to six product categories. It also examines the role of …
[HTML][HTML] Drivers of green purchasing behaviour: a systematic review and a research agenda
N Yusoff, M Alias, N Ismail - F1000Research, 2023 - ncbi.nlm.nih.gov
Background: Green purchasing is an important aspect of sustainable consumption, which
decreases society's environmental effect. Although numerous research has been conducted …
decreases society's environmental effect. Although numerous research has been conducted …
A deeper understanding of attitude and norm applicable to green hotel selection
L Wang, YX Shao, JY Heng, Y Cheng… - Journal of Quality …, 2024 - Taylor & Francis
The purpose of this study is to examine the relationships between three types of norms, two
types of green purchase attitude, perceived behavioral control (PBC) and the intention to …
types of green purchase attitude, perceived behavioral control (PBC) and the intention to …
Not all who proclaim to be green are really green: analysis of intention behavior gap through a systematic review of literature
L Sukumaran, R Majhi - Management Review Quarterly, 2024 - Springer
This study provides a detailed analysis of the" green gap" as it is presented in existing
literature. It covers the definition of the gap, the reasons behind it, and the proposed …
literature. It covers the definition of the gap, the reasons behind it, and the proposed …
Will Alibaba's additional financial service contribute to sellers' satisfaction and loyalty during the pandemic? Evidence from Taobao sellers
J Wang, L Jiang, W Liu - Asia Pacific Business Review, 2023 - Taylor & Francis
Electronic commerce (e-commerce) has shown dramatic growth in recent decades, and
sellers on e-commerce platforms have also been affected by the global COVID-19 …
sellers on e-commerce platforms have also been affected by the global COVID-19 …
The buying behaviour from a consumer perspective on green product
XX Lim - 2024 - eprints.utar.edu.my
This study aims to investigate the factors affecting consumers' green product buying
behaviour in Malaysia. Consumer consumption as the source of diverse socioeconomic …
behaviour in Malaysia. Consumer consumption as the source of diverse socioeconomic …
[PDF][PDF] Effect of Psychographic and Green Marketing Mix Factors on Consumers' Green Purchasing Behavior
ESB Coronel, LM Santos - 2024 - gmp-riber.com
Environmentally conscious marketing techniques and green products are becoming more
and more important for both sustainable economic growth and environmental preservation …
and more important for both sustainable economic growth and environmental preservation …
[引用][C] STARTUP PERFORMANCE, SUSTAINABILITY, AND ENTREPRENEURIAL SUCCESS: EMPIRICAL STUDY OF THE MODERATING EFFECT OF BUSINESS …
V Shunmugasundaram, S Shivhare - Academy of Entrepreneurship Journal, 2023