If you Snooze you lose:: A qulalitative study of how comapnies can use social media to enhance customer-based brand equity
S Matilda, J Braunander - 2017 - diva-portal.org
The development of technology and Internet has not only impacted the way we live our daily
lives; it has also changed how business is conducted. Traditional marketing strategies have …
lives; it has also changed how business is conducted. Traditional marketing strategies have …